Digital marketing advice for Kenyan businesses

What you will find on this blog

This blog covers the work we do day to day: search engine optimisation, web design and development, social media, paid advertising and marketing automation. Each article is written for the Kenyan market, so the examples, budgets and platforms reflect what businesses here actually deal with rather than figures borrowed from elsewhere.

Articles fall into three broad groups. Explainers set out how something works and why it matters. Guides walk through a process step by step so you can follow along. Case studies show what happened on a real project, including the numbers.

Who writes these articles

Most posts are written by Collins Meroka, a telecommunications engineer by training who has spent over a decade on digital marketing, UX design and consumer psychology. Where a specialist has written a piece, their name and profile appear at the top of the article.

How to use the blog

If you are researching a specific problem, start with the topic pages linked from each article. If you would rather have the work done for you, the contact page is the quickest route to a scope and a price.